According to Jin10, China's domestic gold prices have continued to decline from over 980 yuan per gram at the start of June as of June 24. Gold retail prices from major brands have fallen in step.
While overall retail sales remain cautious, the price decline has stimulated demand among some consumers. Wedding-related orders, typically a slow season in June, have shown significant recovery, with some merchants reporting year-on-year sales increases. Large bulk orders in the Shenzhen Shuibei gold market have also increased notably. Meanwhile, upstream wholesale suppliers are actively restocking following the price pullback.