Ye Guofu: U.S. Tariffs and Inflation Are Opportunities for MINISO

GateNews
According to Jin10, on May 26, MINISO founder, chairman and CEO Ye Guofu responded to questions about U.S. tariffs and inflation pressures during the company's Q1 2026 earnings call. Ye noted that MINISO's U.S. product pricing ranges from $5 to $25, where consumer purchasing is driven by emotional connection to intellectual property rather than price comparison. He emphasized that customers seeking specific IP merchandise are unlikely to abandon purchases over minor price increases, fundamentally differentiating MINISO from traditional retail.
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