Memory Chip Price Hikes Unavoidable; Micron Surges 8.7% on June 18

According to Apple CEO Tim Cook in a Wall Street Journal interview on June 18, memory and storage chip price increases are unavoidable as artificial intelligence demand drives supply shortages. Cook stated that Apple plans to raise product prices to absorb rising component costs, noting that the situation has become difficult to sustain.

Deutsche Bank analyst Melissa Weathers said supply tightness is unlikely to ease in the near term. She predicts DRAM demand growth will far exceed supply growth in coming years, with supply-demand imbalances persisting through 2028. The bank raised Micron's price target to $1,500.